Terms of Use
Last updated: June 2026
About this website
This website is operated by Second Curve, the strategic advisory practice of Richard Jones, based in Amsterdam, the Netherlands. By accessing and using this website, you accept these terms in full.
If you disagree with any part of these terms, please do not use this website.
Information purposes only
The content on this website is provided for general information purposes only. Nothing on this website constitutes professional strategic, financial, legal, or investment advice. The content reflects the views and experience of Richard Jones and is not intended to be relied upon as the basis for any specific business decision.
Any engagement for advisory services is subject to a separate written agreement between you and Second Curve. No contractual relationship arises from use of this website or from making contact via the email address provided.
Intellectual property
All content on this website — including text, frameworks, design, graphics, and the Second Curve name and wordmark — is the intellectual property of Second Curve and Richard Jones. You may not reproduce, distribute, modify, or republish any part of this website without prior written permission.
The Hesitation Gap framework and associated terminology are proprietary concepts developed by Second Curve. All rights reserved.
External links
This website contains links to third-party websites, including LinkedIn. These links are provided for convenience only. Second Curve has no control over the content of those websites and accepts no responsibility for them or for any loss or damage that may arise from your use of them.
Accuracy of information
We make reasonable efforts to ensure the information on this website is accurate and current. However, we make no representations or warranties of any kind — express or implied — about the completeness, accuracy, reliability, or suitability of the information contained on the site.
Limitation of liability
To the fullest extent permitted by applicable law, Second Curve and Richard Jones shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of, or inability to use, this website or its content.
Governing law
These terms are governed by the laws of the Netherlands. Any disputes arising in connection with these terms shall be subject to the exclusive jurisdiction of the courts of Amsterdam.
Contact
Questions about these terms can be directed to richard@secondcurve.nl.